New: True Advisor® — The Definitive CAS Success Guide
The Intelligence Your
Advisory Practice Needs —
Twice A Month, For Free.
New actionable insights on Client Accounting and Advisory Services, delivered to your LinkedIn inbox. No noise. No filler. Just what actually moves the needle, from someone who has spent 20+ years inside the profession.
Free forever. No email required. Cancel any time.
WHY THIS NEWSLETTER IS DIFFERENT
Most CAS Content Is Generic.
This Is Written From the Inside.
The CAS and CAAS space moves fast. New models, new pricing pressures, new client expectations, new technology. Most of what gets written about it is theoretical, surface-level, or written by people who have never had to sell advisory to a skeptical client or build a practice from scratch.
This newsletter is written by Hitendra R. Patil — Top 100 Most Influential Person in Accounting, creator of the True Advisor® Framework, and a professional who has spent over two decades at the intersection of CPA firms and the vendors who serve them.
Every issue delivers one focused, practitioner-grade insight, the kind that normally only comes from expensive consulting engagements or hard-won experience.
Specific, Not General
Every issue is built around one concrete idea, not a roundup of trends or a list of tips that could apply to anyone.
No IPR Given Away
Insights are calibrated to create awareness and provoke thinking, not to hand you a framework you can apply without guidance.
Read in 20 Countries
Accounting professionals across 5 continents read it. The insights are specific to the accounting profession, wherever you practice.
Twice A Month. Respects Your Time.
Two issue a month. Long enough to be useful. Short enough to read before your next client call.
WHO READS IT
Built for the Accounting Profession's
Most Ambitious Professionals.
CPA & ACCOUNTING FIRMS
Partners building or scaling their advisory practice
You want your expertise to generate more revenue, and you want real insights into how to make that happen, not motivational content.
VENDORS & SAAS COMPANIES
Companies selling to or serving CPA firms
You want to understand how firm partners actually think, so you can position, sell, and retain more effectively in this market.
PRACTICE LEADERS
Anyone responsible for CAS/CAAS growth
You carry the mandate to grow advisory revenue and need the kind of insight that can actually influence strategy, not just inspire it.
The Accounting Profession Owes You More.
Start Collecting — One Issue at a Time.
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No email address required · Cancel any time · Published monthly
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